We are all about the paradigm shifts. And in this new paradigm, we no longer think in terms of competition, marketing strategies and selling yourself. These terms are fast becoming bankrupt concepts that in the past had you think of yourself and your services as a commodity. We are beginning to realize that being a success with your business or practice is more about building relationships than it is about selling or marketing.
As an individual in the process of developing yourself and your skill set, consider being an invitation – inviting people into your life in such a way that they will want to get to know you and the work you are doing.